The TotalGuest Story
We believe the best part of any stay happens beyond the lobby.
TotalGuest was built on a simple observation: luxury hotels invest millions in the guest experience inside their walls, but the moments guests remember most — the restaurant they'll talk about for years, the hidden trail, the local market at golden hour — happen outside them. And for most properties, those moments happen entirely by accident.
What We Do
TotalGuest is an AI-powered itinerary platform built exclusively for luxury hospitality. We give your property the ability to deliver personalized, curated guest experiences — dining, activities, excursions, and local discovery — through a beautiful interface that carries your brand, not ours.
No app downloads. No staff training. No implementation burden. We handle everything. Your guests receive a personal itinerary that feels like it was crafted by your best concierge, delivered at the moment they're reaching for their phone to figure out what to do next.
Why We Built This
The hospitality industry has a blind spot. Properties measure room satisfaction, staff responsiveness, and check-in efficiency — but have almost no visibility into the 60 waking hours guests spend off-property during a typical four-night stay. That's where the emotional peaks happen. That's what guests tell their friends about. And that's what drives rebooking.
We built TotalGuest to close that gap — to give luxury properties the tools to curate, measure, and take credit for the full arc of the guest experience, not just the hours spent on-property.
How We Think
We're a research-driven company. Our approach is grounded in behavioral psychology, decision science, and hospitality industry data — not feature checklists and sales decks. We publish our research openly because we believe the industry benefits when operators understand the dynamics shaping guest behavior, whether they become our clients or not.
We also believe that technology in luxury hospitality should be invisible. Your guests should never feel like they're interacting with software. They should feel like someone who knows them — and knows this place — put something together just for them.
Who We ServeTotalGuest works with luxury hotels, boutique resorts, independent properties, and hospitality groups who believe the guest experience doesn't end at the property line. Our clients range from independently owned boutique hotels to global luxury portfolios, united by a shared conviction that curation is not a nice-to-have — it's the product.
The Company
TotalGuest is a product of Keen Apps, LLC, based in Atlanta, Georgia. We are a small, focused team that moves deliberately. We'd rather serve fewer properties exceptionally well than scale before we've earned it.
See how it works for your property
We're selectively onboarding luxury partners who share our belief that guest experience technology should be invisible, personal, and extraordinary.
20 minutes · No commitment · Tailored to your property type